What does a "whole-farm solution" mean to you? Seed? Crop protection and plant food products? Professional consultation? What about financing for those necessary inputs? While many farmers don't immediately think of financing as a part of the whole-farm solution package, in the GROWMARK System FS Agri-Finance plays a major role.
Last week FS Agri-Finance professionals from across the System met in Bloomington, Ill. to discuss Agri-Finance's role in their member cooperative. The resounding theme was that companies who offer agri-financing are providing a valuable service to their customers. Farmers tell us they enjoy getting their financing through an organization that they trust; someone who understands their business.
The key is that when FS Agri-Finance professionals work together with energy and crop specialists to develop relationships with existing customers, those customers benefit. Transactions are simplified, customer needs are met, and loyalty deepens as farmers appreciate that FS offers the true whole-farm solution.